Old model
Disconnected files create friction across the whole pipeline.
- Heavy source files slow down every review and handoff.
- Endless email threads fragment feedback and approvals.
- Incompatible formats create rework before every launch.
3D Digital Twin
The Central Nervous System for your 3D Product Catalog
POWER transforms scattered 3D production into one industrial workflow. One master asset becomes the operational backbone for collaboration, optimization and omnichannel deployment.
Trusted by leaders
Used by ambitious retail, luxury and automotive brands.
Problem vs Solution
From fragmented files to a single operational 3D system.
POWER OS
One governed asset powers every team, format and experience.
- One single source of truth for every 3D product asset.
- Automatic optimization and instant conversion for each channel.
- Spatial collaboration with 3D annotations and version control.
Workflow
One pipeline from ingestion to deployment.
Universal Ingestion
Import CAD, FBX, OBJ and scan-based assets into one operational pipeline without rebuilding your catalog from scratch.
CADFBXScansLegacy 3D files
Auto-Optimization & Conversion
Generate production-ready derivatives automatically with decimation, compression and instant exports for every destination.
DecimationCompressionGLBUSDZ
Spatial Collaboration
Review assets in context, comment directly on the model and keep every iteration traceable across internal and external teams.
3D annotationsVersioningReview loopsApprovals
Omnichannel Deployment
Distribute approved assets across commerce, CMS and product systems from the same master source without manual duplication.
APICMSShopifyCustom apps
Features
The operating layer behind scalable 3D execution.
Built to centralize governance, compatibility and quality control around one master asset, so teams can scale production without multiplying manual work.
Capability
PIM for 3D
Manage product structure, variants, metadata and approval logic around a master 3D asset instead of disconnected folders.
Capability
Zero-Friction Interoperability
Move from master files to lightweight experiences without re-exporting for every team, channel or format requirement.
Capability
Enterprise Security
Protect high-value product data with RBAC and controlled workspace access across markets, agencies and partners.
Capability
Real-Time Web Viewer
Inspect geometry, wireframes, textures and materials directly in the browser to validate quality before deployment.
The Ecosystem Hub
One asset infrastructure feeding every POWER product.
The digital twin is the source layer. It feeds immersive commerce on one side and AI content generation on the other, without duplicating asset operations.
Visual Commerce
Power web and AR experiences from the same master asset.
Feed viewers, configurators and WebAR experiences without rebuilding the asset pipeline for commerce.
Virtual Studio
Turn digital twins into AI-generated packshots and brand visuals.
Reuse approved 3D assets to generate content at scale for launches, ads, product pages and social media.
From master asset to live output
See the same digital twin activate inspection, commerce and content.
The value of a digital twin is not just storage. It is the ability to move from source asset to review, optimization and deployment without restarting the process for every team.
- Inspect assets in real time before approval.
- Deploy lightweight derivatives to web and AR.
- Feed AI content workflows from the same governed source.
Personas
Built for every team shaping the product story.
From creative validation to commerce activation, POWER gives each role a shared operational layer instead of another disconnected handoff.
3D Artists
Less export busywork
Eliminate repetitive export tasks, reduce back-and-forth and keep creative time focused on asset quality instead of file operations.
Designers
Faster concept validation
Review materials, proportions and product intent on a governed 3D source without waiting for scattered files and manual handoffs.
Artistic Directors
Stronger brand consistency
Validate the same master asset across campaign visuals, commerce and immersive outputs with fewer approval loops and clearer alignment.
E-commerce Managers
Shorter time-to-market
Accelerate time-to-market by activating the same asset across product pages, AR and content production with less operational friction.
WHITE PAPER
Turn 3D & AI into a real business transformation plan
Back to basics: introduction to 3D
Applications of 3D & AI across design, content and commerce
How to set up the right transformation plan
Trends, perspectives and real-world use cases
Ready to scale
Replace 3D production chaos with a system built for ROI.
See how POWER helps enterprise teams centralize assets, reduce operational drag and deploy richer 3D experiences faster.